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Home / Projects / Blndd / Case Study 01

Every section, explained.

6 working sections inside Public Website — each one a screen we designed, built and tested in the live system.

01 / 06 Home & Landing
Section 01

Home & Landing

The first impression on blndd.net — a calm, authoritative hero on the red-on-navy identity, a value-proposition headline aimed at HR and training managers, and two primary CTAs leading either to a plan or a demo request.

  • Full-bleed hero on the red-on-navy identity
  • Headline tuned for HR & training managers
  • Primary CTAs — pick a plan, request a demo
  • Trust signals: Nile Air, FieldCore (GE), Global Brands Group
02 / 06 Our LMS Overview
Section 02

Our LMS Overview

The “Our LMS” section explains the platform in one scroll — the three delivery modes (online, in-class, blended), the course catalogue and the Pro Learners Dashboard a subscriber unlocks after signup.

  • Online + in-class + blended explained in one view
  • Direct links into the public course catalogue
  • Drives off the live admin Courses tables
  • Sets up the signup → dashboard journey
03 / 06 Learning Solutions
Section 03

Learning Solutions

A solutions surface framing Blndd around HR outcomes — onboarding, leadership, sales and communication tracks — mapping each business need to a ready learning path drawn from the catalogue.

  • Outcome-led framing for HR buyers
  • Need → learning-path mapping
  • Tracks across PM, Leadership, Marketing, Sales, Comms
  • Each path resolves to real catalogue courses
04 / 06 Why Choose Us & Trusted Companies
Section 04

Why Choose Us & Trusted Companies

The differentiators block paired with the trusted-companies wall — Nile Air, FieldCore (GE Company) and Global Brands Group (Microsoft Golden Partner) — backing the pitch with names HR leaders already recognise.

  • Clear differentiator points for HR buyers
  • Trusted-company logo wall
  • Recognised by Nile Air, FieldCore (GE), GBG
  • Over 2,356 customer reviews referenced
05 / 06 Signup & Login
Section 05

Signup & Login

A focused signup / login flow — email + password with company-name validation and plan selection — landing the new HR account inside the Pro Learners Dashboard the moment the subscription confirms.

  • Email + password + company-name validation
  • Plan + cycle picker with seat / course quotas
  • Wallet + bank payment capture at signup
  • Auto-redirect into the Pro Learners Dashboard
06 / 06 Contact
Section 06

Contact

The contact and demo-request surface — a short, qualified form that drops straight into the admin so the sales side picks up the lead with full context.

  • Short, qualified contact / demo form
  • Routes directly into the admin
  • Captures company + plan interest
  • Closes the public-site conversion loop

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