Public Website
The ExCraft website is the storefront for every line of business. A landing page routes visitors to Import, Export, Consultations and the Academy; the import catalogue lists products with their brand, category and source factory and supports live search and add-to-cart; the academy sells online courses and scheduled workshops with full course pages; and every contact submission opens a CRM lead. Each string is bilingual EN/AR, and the whole site reads from the same tables the admin console writes to.
Every section, explained.
8 working sections inside Public Website — each one a screen we designed, built and tested in the live system.
Home / Landing
A conversion-led landing page headlined “Have your dream platform for Export Items”, with a five-star, 18,900+ customer trust badge and a radial hub that routes visitors to every centre — Courses, Export Products, Import Products, Consultation, Import Quotations and the Unified System.
- Hero with rating and 18,900+ customer social proof
- Radial hub linking all six platform centres
- Top nav: Home, Import, Export, Consultations, Academy, Login
- Four value cards: LMS, Export, Import, Consultation
Import Product Catalogue
The import storefront with its own sub-nav — Store, Factories, Brands, Products, Categories — a category filter and live search. Each product card carries its category, brand and source factory, a discounted price and a one-tap add-to-cart.
- Sub-nav: Store, Factories, Brands, Products, Categories
- Category filter and live product search
- Cards show category, brand and source factory
- Was/now pricing with one-tap Add to cart
Brands
A searchable brand directory — each brand rendered as a logo card with a live product count, linking through to that brand’s product index. Reads the same brands table the ecommerce admin manages.
- Logo card per brand with live product count
- Search brands by name
- Each brand links to its product index
- Same brands table as the ecommerce admin
Categories
An icon-driven category landing — Cheese, Chocolate, Meat, Water — each card showing a live product count and a “See Products” jump into a pre-filtered catalogue, with a trust strip (best price, free delivery, wide range) underneath.
- Icon category cards with live product counts
- “See Products” opens a pre-filtered catalogue
- Trust strip: best price, free delivery, wide range
- Same categories drive the storefront filters
Academy — Courses & Workshops
The public “All Courses & Workshops” catalogue — sortable by instructor, category or course type — mixing self-paced online courses and scheduled export-basics cohorts, each with an instructor, thumbnail and add-to-cart.
- Sort by instructor, category or course type
- Online courses and scheduled workshops in one grid
- Per-course instructor, thumbnail and Add to cart
- Catalogue reads the LMS module live
Single Course Page
A full course detail page — preview-video player, star rating with review count, Overview / Objectives / Instructor / Review tabs and a “What you’ll learn” block — alongside a sticky purchase panel with enrolled count, lectures, skill level and language.
- Preview-video player with lesson list
- Tabs: Overview, Objectives, Instructor, Reviews
- Purchase panel: enrolled, lectures, skill level, language
- 30-day money-back guarantee and ratings
Contact Us
A “Get In Touch” page with office, phone and email cards and a “Send us a message” form (full name, email, company name, company email) — every submission opening a CRM lead in the back office.
- Office, phone and email contact cards
- “Send us a message” with company fields
- Submissions open a CRM lead automatically
- Bilingual EN/AR with RTL mirroring
Login & Auth
A branded sign-in screen — email and password with show/hide, forgot-password and create-account links, an export-themed illustration, and a footer carrying Privacy Policy, T&C and System Status.
- Email + password sign-in with show/hide
- Forgot-password recovery and create-account
- Footer: Privacy Policy, T&C, System Status
- Rate-limited auth on the shared users table
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